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Case studies

How the systems work, one example at a time.

Five examples from our hands-on work: what was broken, what we built and what changed, with the before-and-after numbers and the steps in between.

Each is a representative example drawn from our hands-on experience. Company details are composite, and the figures are typical of this kind of project rather than from one named client.

Outreach

3 case studies
Targeting and messaging

Same number of emails. Six times the replies.

How to improve cold email reply rates without sending more.

6.4%Reply rate, up from 1.1%.
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Email deliverability

Invoices are landing in spam. Here is the eight-week fix.

Business emails going to spam: an eight-week fix.

96%Emails reaching the inbox after eight weeks, up from 38%.
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LinkedIn outreach

150 connection requests a day, with every profile well under the limit.

Scaling LinkedIn outreach across a team, within the limits.

150/dayConnection requests each working day across 10 team profiles, 15 each.
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Automation

2 case studies
Lead handling

From 11 manual steps to 2, and no more lost leads.

Lead handling automation: from 11 manual steps to 2.

22hrs/weekTime back for the sales team every week once the copy and paste work is gone.
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Connected knowledge and AI

The answer existed. Nobody could find it, including the AI.

Why your AI assistant gives generic answers, and how to fix it.

70%of AI-drafted replies go out with little or no editing, up from 20%.
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