150requests/dayLinkedIn, across 10 warmed accounts
10 accounts×15 requests=150/day
Per-account requests vs a safe daily ceiling15 / 20
025% bufferceiling · 20
Sales & outreach systems
Outbound that actually lands in the inbox.
We build and run the whole system: email infrastructure, LinkedIn at scale, AI personalization that doesn't read like AI, and automations that push every reply into your CRM. You take the meetings.
The system in action
One campaign, start to finish.
One buyer ignores every cold email. Then he answers one. This 83-second film rewinds through everything that happened before that email was sent.
Marcus Lind, Halden Freight and all figures in the film are an illustrative example, not a real customer.
The stack we build on.
Your tools, connected properly. Hover or tap a tool to see what we do with it.
CRM
HubSpotReplies, meetings and lifecycle stages kept in sync
SalesforceLeads, tasks and opportunities created when someone replies
PipedriveDeals opened when a meeting is booked
Data & prospecting
ClayBuilding and enriching target lists
ApolloFinding companies and the right people inside them
Automation
n8nSelf-hosted workflows for enrichment and routing
MakeVisual scenarios for branching reply logic
ZapierQuick chains for simple handoffs
Channels
Google WorkspaceSending mailboxes on separate domains
Microsoft 365Mailboxes for prospects who use Outlook
LinkedInWarmed accounts running sequenced outreach
Workspace & AI
SlackThe right rep alerted the moment a reply lands
NotionPlaybooks and company knowledge the system can read
ClaudeProspect research and first-line drafting
OpenAISorting replies by intent
Most outbound fails before the first email is written.
Your domain gets burned.
Cold volume from your main domain gets it flagged, and then your invoices and support replies land in spam too.
DMARC: the check that proves an email really came from you.
The copy sounds like a template because it is one.
"I came across your website and was impressed…"seen 4× this week
Replies go nowhere.
"Yes, send times for Thursday." · one rep's inboxunread 2d 4h
What we run.
One team owns deliverability, copy, channel timing and CRM routing, so the seams don't leak.
Cold email infrastructure
Separate sending domains, mailboxes, SPF/DKIM/DMARC, warm-up, rotation and ongoing deliverability monitoring.In plain words ·Dedicated addresses, set up and looked after so your emails reach the inbox, not spam.
LinkedIn outreach
Multiple accounts, properly warmed, running connection and message sequences alongside email.In plain words ·A second channel, so prospects see a real person behind the email.
AI personalization & copy
Research-driven first lines and angles that reference something real, at a volume a person can’t match.In plain words ·Every message mentions something true and relevant about the reader.
CRM & integrations
Replies, meetings and campaign data land where your team already works.In plain words ·Nobody copies anything by hand, and your pipeline stays current.
Automation builds
Workflows for everything around the engine: enrichment, routing, handoffs, reporting.In plain words ·The busywork around outreach happens on its own.
How we build it
More than lead generation.
A system for creating conversations.
Finding prospects is easy. Finding the right ones, understanding why they might care, reaching them with relevant messages and following up consistently is where the real work happens.
- 01 / DEFINEWho should we reach?
Your ideal customer, the segments inside it, and the signals that make a company worth contacting.
- 02 / DISCOVERWhich companies fit?
Find and qualify the companies and people that match. Not just a list, the right list.
- 03 / UNDERSTANDWhy might they care?
Research each account for context: what changed, what matters, what problem is likely.
- 04 / PERSONALIZEWhat should we say?
Messages grounded in that research, reviewed where human judgment adds value.
- 05 / REACHWhere and when?
Email, LinkedIn and follow-up timing, with sending limits and deliverability in mind.
- 06 / CONVERSEHow should we respond?
Replies routed, sorted and handled, with your CRM kept in sync automatically.
- 07 / OPTIMIZEWhat should change?
Every campaign feeds back into targeting, messaging and timing for the next one.
How many mailboxes do you actually need?
Work backwards from volume. We cap every mailbox at 30 cold sends a day and put three mailboxes on each separate sending domain.
Why the caps? They protect deliverability and your domains. Sending too much from one address is the fastest way to land in spam.
Email opens the door. LinkedIn is how you get a reply.
A connection request the day after an email lands is a reminder. Out of nowhere, it's noise. Both channels run against the same list, in one sequence.
AI does the research. We do the judgment.
Each model has one job. A person reads a sample of every batch before anything sends.
Claude
Prospect research & first linesReads hiring, launches and posts per prospect, then drafts an opener in your voice.
OpenAI
Reply sortingTags every reply interested / not now / not a fit / out of office and routes it to the CRM.
A person
Review & approvalReads a sample of every batch and signs off before anything is sent.
From first call to first campaign.
- 1Audit & setupMap your ideal customer, buy and configure sending domains, set up mailboxes and LinkedIn accounts.
- 2Warm-upTwo to four weeks of gradual sending to build reputation before a single prospect is contacted.
- 3Build & launchList, copy, sequences, CRM routing. Live at low volume, scaled up as the signals come in.
- 4Run & improveWeekly reporting, copy updates, deliverability checks and a refreshed list.
Example builds.
1,500emails/dayMain domain never used for outreach
50 mailboxes×30 sends=1,500/day
yourcompany.commain domain · no outreach
17 separate sending domains · about 3 mailboxes eachQuestions we get on every call.
No, because we never send from it. We register separate sending domains that point to your main site, and all cold volume runs through those. Your main domain stays clean for invoices, support and everyday email.
Warm-up alone takes two to four weeks, so meetings can’t responsibly start in week one. The data becomes useful to optimize against after a couple of months of sending. We’ll give you a realistic timeline for your market on the first call.
We run B2B outreach only, using business contact data, with a clear opt-out in every message that is honored immediately and kept on a suppression list across all campaigns. For GDPR we work on a legitimate-interest basis. Rules differ by country, so we’ll check your target regions on the call. This isn’t legal advice; your own counsel has the final say.
Only with your agreement, and carefully. Outreach from a real, established profile gets the best response. We can also set up and warm additional accounts so volume doesn’t depend on one profile.
About two hours in the first week: a kickoff call, access to your CRM, and a review of the copy. After that, roughly 30 minutes a week and your calendar.
Let's look at your setup.
Bring your domain, your sequences, and what you've tried. In 30 minutes we'll tell you what's broken and what we'd do, whether or not you work with us.
Book a free call30 minutes · written proposal if it's a fit